CURRENT NEWS

Friday, March 02, 2012

GO BEYOND SPA-ING AT SAN FRANCISCO’S NEW ARCHIMEDES BANYA


The Art of a Great Steam

GO BEYOND SPA-ING AT SAN FRANCISCO’S NEW ARCHIMEDES BANYA
A Multi-Cultural Twist on the 5,000 Year Old Tradition of Social Bathing

San Francisco, CA – Now there’s a new way to for Bay Area residents and visitors to experience an ancient wellness tradition.  Archimedes Banya, opened in India Basin on December 31, brings the best of bathing traditions from around the world to the City by the Bay.  Beyond typical spa-ing, the Innes Avenue facility is a modern take on Roman thermae baths, Turkish hamman steaming, Finnish sauna, Japanese sento, Indian temescal and Greek Iaconica with a heavy focus on Russian banya style bathing, including the invigorating venik platza body treatment done in a steam room using fragrant, softened leaves.  

To enhance the sensory experience at Archimedes, the entire four-floor interior – including stairwells and spa treatment rooms – is accented with artistic tile works of ancient bathing traditions and delightful, original murals and inlaid tiles specially developed for Archimedes by internationally known artist, Vadim Puyandaev
While the lower floor of the waterfront building offers sophisticated versions of typical spa treatments – ranging from body wraps and scrubs to facials and massages – the second floor is dedicated to the true banya experience.  The centerpiece is a three-level Russian sauna lined with cedar and anchored by a huge, specially designed, stove covered in ceramic tiles from Russia and heated with authentic, negative ion emitting rocks from Finland.  All these elements work together to ensure the best grade of soft steam, which -- according to owner/designer and banya aficionado, Mikhail Brodsky, who spent 12 years creating Archimedes -- is essential to a true banya experience.  This is a man who takes his steam very seriously. 
The bathing or banya area – which is divided into clothing optional and bathing suit sides – also features:
·        A Turkish hammam with heated tile seats and scented steam
·        A  Finish dry sauna to achieve a cleansing sweat.
·        Warm soaking pools
·        Cold-water plunges (the coldest of the two is on the clothing optional side)
·        Venik Platza treatments using bunches of tree leaves imported from Latvia (extra charge)
There is also a full service café and bar on the top floor, a relaxation lounge with plush leather recliners and a flat screen TV, a Board Room for special gatherings and an outdoor deck with sweeping Bay and city views for sunbathing and relaxing.
Surprisingly, the cost for use of the bathing area and lounges for up to 3 hours is only $35.00 – with a $5.00 credit good for banya or spa services, food & beverage or retail products. First time visitors pay only $20.00.  Spa treatments are charged in 30-minute increments, up to 2 ½ hours, starting at $60.00.   A traditional felt banya hat – to protect hair and help moderate body temperature in the steam rooms – are available for purchase and guests receive towels, robe, slippers & a locker at check in. 

Over the years, Brodsky – president and rector of Oakland's Lincoln University – has experienced different versions of bathhouses around the world; from Siberia to Ethiopia, from Japan to Germany and all over North America.  He decided to use his knowledge of these international wellness traditions to create a place where residents of his adopted city could revitalize the mind, relax the body and connect with old and new friends.  He purchased the waterfront property in 1999 and worked with an architect and engineers to create the elements that support what he calls an authentic, therapeutic and revitalizing banya.  A mathematician by training (with 2 PhDs) Brodsky named his international bathhouse after Archimedes of Syracuse (287 BCE – 211 BCE) known as the father of mathematical physics who is said to have made one of his greatest discoveries – the principal of hydrostatics -- while sitting in a hot bath
“The high tech, high speed world of today doesn’t often give people a chance for the essential task of simply, clear-headed thinking,” explains Brodsky.  “We assert that the best ideas come when you are relaxed in a way that can be best achieved by steaming and bathing.” 
Wherever your path to wellness and inspiration leads, Archimedes Banya offers enhancements on your journey.  
Relaxation & Rejuvenation: Studies show that if the procedures are performed correctly, the thermal exposure of banya relieves the strain in muscles and joint stiffness, opens the skin pores and stimulates cardiovascular and respiratory systems, thus enriching your body with oxygen. As a result, you feel relaxed, yet toned and full of energy. In addition, banya goers often report that it facilitates sleep at bedtime.
Detoxing: The skin is the largest organ in a human body and is sometimes called the "third kidney", since it clears off around 30% of the body's waste and toxins. A banya session triggers sweating and thus eliminates the impurities and toxins that cannot be removed by a regular shower or a bath. In addition, heat exposure creates an artificial “fever” that signals the body to increase the production of disease-fighting white blood cells.  As a result, banya sessions enhance the detoxifying capacity of skin and boost the immune system.

Beauty: Banya sessions increase blood flow to the skin that brings nutrients to its surface thus rehydrating it and making it look fresh and radiant. In addition, the metabolic effect of Banya can be compared to that of a physical exercise; it reduces fatty tissue and helps fight cellulite.

Spa Menu:  The spa treatment menu at Archimedes takes wellness a step further with a wide array of body & beauty treatments.  For a richly detailed explanation of services and specific benefits derived from each, please visit:  www.banyasf.com/services

Café:  While it is important not to enter the steaming ritual on a full stomach, Archimedes encourages visitors to nourish the body during and after the enlivening process of Russian bathing so be sure and allow time to sample the healthy fare in Zteamers Restaurant where the chef prepares a daily menu of seasonal, organic and heart healthy cuisine with an international flair, from house made sausage and soups to beer and wine.  Vegetarian options are also available.

ABOUT ARCHIMEDES
Clothing Optional Areas: Women only on Wednesdays and Fridays, 10:00 am – 8:00 pm
Men only on Thursdays and Mondays, 10:00 am – 8:00 pm. Co-ed every day after 8:00 pm, and on Saturdays and Sundays. Swimsuit Area is always co-ed. Free WiFi is available on the top two floors

Archimedes Banya is located at 748 Innes Ave. San Francisco, CA 94124.  For more information or to book spa appointments, call 415-206-9000, visit www.banyasf.com or Email: info@banyasf.com  Open Wednesday through Monday, 10:00 am – 12:00 midnight, the facility is closed Tuesdays.

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Wednesday, February 15, 2012

2012 BIGGEST YEAR YET FOR GREEN SPA NETWORK


2012 BIGGEST YEAR YET FOR GREEN SPA NETWORK

First Ever GSN Buyers Event; Sun River Resort in Oregon Announced as Location for October Congress; New One-to-One LNE Program; New Website Launch

 
San Francisco, CA (February 15, 2012) – This is shaping up to be a banner year for the Green Spa Network. The non-profit network of like-minded professionals is on the move with a number of exciting projects:
• GSN will hold its First Annual Buyers Conference, April 29 to May 2, 2012 at the Inn and Spa at Loreto, Santa Fe, NM. This unique, invitation-only event will offer spas the opportunity to make a wide range of eco friendly and sustainable choices from a variety of spa and sustainability resource partners without compromising smart business. Buyer attendees will enjoy 20 one-on-one meetings, networking and presentations by industry experts including Bob Zimmer, founder and former CEO of Rosewood Resorts.
• The location for the 2012 GSN Congress has just been announced - Sunriver Resort in Sunriver, Oregon from September 30 to October 3, 2012. A DH&R resort, Sunriver has recently won the portfolio's Destination Earth award for their sustainability practices. www.sunriver-resort.com The congress is GSN”s annual event bringing together leaders from the worlds of design, tourism, beauty, marketing and health to further advance the causes of healing, wellness and vitality.
• GSN will continue to participate in The International Congress of Esthetics (LNE) events -- including March 4 & 5 in Miami; May 6 & 7 in Dallas; Sept. 9 & 10 in Long Beach, CA and Oct. 28 & 29 in Philadelphia, PA: -- but this year it will launch the new One to One Program. This means that adjacent to the current GSN Village - where GSN Sponsors deliver services to invited VIPs - there will be a 4-booth section dedicated to one-to-one discussions on the very things GSN’s members are most knowledgeable about: Spa Operations, Spa Products, Social Media, Marketing, and Retail Operations.
• 2012 will be the launch year of an all new, sophisticated GSN Website designed by Free Range Studios, known best for creating the “Story of Stuff” video and design work for a wide range of sustainable companies and non profits like the NRDC, the Monterey Bay Aquarium and Save the Bay. A few of the special features of GSN’s dynamic new Website with an all new color palette and logo include:
• A Green Spa Locator map

• Inspiring stories and practical tips on spa sustainability

• Sustainability profiles of leading green spas and resource partners

• A plethora of networking opportunities



ABOUT THE GREEN SPA NETWORK

GSN is a community of spas and resource partners made up of nearly 100 influential spa locations – including such properties as Rancho La Puerta, The Spa at Sundance, Auberge du Soleil, the Spa at Pebble Beach, Natural Body Day Spas and Glen Ivy Hot Springs – with an estimated purchasing power of $30+ million per year. The association is a natural partner to the LOHAS (Lifestyles of Health & Sustainability www.lohas.com ) consumer, who seeks authentic, life-enriching experiences, with an expectation of social and environmental responsibility. www.greenspanetwork.org

GSN has a Sustainability Assessment Tool to help guide members in evaluating their sustainability commitment, and educating them on next steps. Sponsors include industry leaders like Intelligent Nutrients, Jane Iredale, Living Earth Crafts, Naturopathica, Chado-En Tea Docents, Lotus Moon, and more. The GSN Board of Directors has also crafted win/win strategic alliances with like-minded entities including Green America, Spa Clique, Les Nouvelles Esthetiques, Spa Buzz, and Organic Spa Magazine.




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Wednesday, February 01, 2012

CUDDLE UP THIS VALENTINE'S DAY IN THE “GIFT BOX” THAT KEEPS ON GIVING






Cuddle Up This Valentines Day in the “Gift Box” that Keeps on Giving
Elemental -- Two-seater, Portable, Plug & Play Home Spa Keeps Romance Going All Year Long

Vista, CA (December 20, 2011) -- This Valentine’s Day gift your significant other with the ultimate getaway -- a steamy, sensual backyard retreat for two that will keep your romance hot all year long. D1 Spas Elemental home spa – the first ever portable, plug-and-play, completely customizable spa for two -- is the ideal place for a romantic staycation the two of you can escape to on any day of the year.  With a one-of-a-kind shape that is reminiscent of a gift-box, this compact designer spa featuring powerful jets, warm, bubbling water and comfortable seating accented with soft, colorful LED lighting, is the perfect gift to set the mood during this year’s celebration of love.  www.myelemental.com

Elemental appeals to both men & women because it is as practical as it is attractive.  This eco-friendly spa was designed to complement patio furniture and fit through any standard doorway, complementing a variety of “outdoor rooms.”   It is easy to install and plugs into a standard 120v outlet.   The naturally beautiful, simple-to-use spa retails for $5,995.00 (US) and boasts an incredibly low monthly heating cost of under $7.00.  

Exteriors are textured with water-based, eco-friendly material and available in an array of colors including Snow, Moss, Onyx and Canyon.  The Canvas model is specially made to be customized by the owner, which means changing the exterior as easily as rolling on typical house paint…or maybe even creating your own special love note on the outside that can change from year to year!   
  

“The Indians had a saying, ‘there is no fighting in a hot springs’, and having a hot tub is like having your own hot springs retreat at home,” explains D1 founder, Bob Hallam. “This two-seater home spa was created with couples in mind, as a perfect place to reconnect and communicate. “

The elegant aluminum accents come in a variety of colors and forms that will enhance any décor and allow Elemental to compliment any outdoor design theme. Measuring 60” x 60” x 32” and a dry weight of only 350 pounds, Elemental is as at home on condo/apartment patios and balconies as it is in expansive outdoor rooms.
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Designed to break the paradigm of spa design, Elemental utilizes patio-appropriate colors and textures to create a home spa that can match virtually any backyard. Understated and stylish, Elemental uses softened geometry and artisan details to create the ultimate accent for your backyard oasis.  www.d1spas.com

Elemental is the newest product line designed by D1, a luxury goods manufacturer who makes hot tubs, aquatic fitness systems and composite materials. In business for over 30 years, D1 has a history of innovation and quality. Distributed globally, D1 holds over 40 patents, more than any other manufacturer in the spa industry.

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